Brand Identity

WE’RE MORE THAN A DEX. WE’RE A MOVEMENT.

Grail is a liquidity protocol built for Robinhood Chain. We believe DeFi should be simple, fair, and accessible and we express that in everything we do.

01

OUR MARK. USE IT WITH RESPECT.

The Grail logo represents our brand. Please use the correct formats below and avoid distortion, rotation, or unauthorized color changes.

Grail Logo
Grail Logotype
Grail Logo
02

COLORS & TYPOGRAPHY

Visuals That Reflect Our Vibe.

VOLT

#CCFF00

FLORA

#68CC58

BLACK

#000000

WHITE

#FFFFFF

HEADINGS USE SPACE GROTESKBOLD, GEOMETRIC, AND UNAPOLOGETIC.

Body text runs on GeistModern, minimal, and built for clarity.

H1 | Space Grotesk Bold | 48px

THE FUTURE OF DEFI IS ON-CHAIN

H2 | Space Grotesk Bold | 36px

LIQUIDITY FOR EVERY MARKET CONDITION

Body | Geist | 16px | -2%

Grail is a decentralized exchange designed to be simple, powerful, and professional. With intuitive tools, deep liquidity, and transparent governance, it empowers anyone to trade, provide liquidity, and participate in DeFi without barriers.

Caption | Geist | 14px | -2%All assets are secured on-chain. Non-custodial by default.
03

OUR VOICE SOUNDS LIKE THIS

CONFIDENT

But not arrogant

“Own your liquidity.”

FRIENDLY

We’re on your side

“Markets move fast. So do we.”

WEB3-NATIVE

But not gatekeepy

“Built on-chain. Open to everyone.”